Setting up your own business or innovating from within an organization: these are two increasingly popular options. Far from being opposites,entrepreneurship andintrapreneurship each offer advantages depending on profiles, ambitions and working environments. But how do you choose the right model?
Entrepreneurship means creating your own structure, from idea to financing, with total control... but also all the associated risks.Intrapreneurship, on the other hand, means developing an innovative project within an existing company, with secure resources and supervision.
According to a Bpifrance study, 47% of managers in large companies would like to test an intrapreneurship project, without necessarily leaving their job. It's a way of doing business with a safety net.
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Artificial intelligence is radically transforming both models: entrepreneurs use it to automate tasks, prototype faster or generate content. Intrapreneurs, on the other hand, use it to reinvent internal processes or offer enhanced services.
According to France Digitale, 72% of project developers in 2025 will incorporate AI tools right from the ideation phase. Understanding these tools becomes a lever for agility and efficiency, whether you're working alone or in a company.
The tourism sector offers many opportunities for entrepreneurship and intrapreneurship: new travel experiences, sustainable solutions, destination marketing, digitalization of hospitality...
Crews students create TravelTech, eco-tourism or regional communication projects, based on their digital expertise. The Online format, small classes and personalized follow-up encourage the emergence of solid projects aligned with realities on the ground.
Some profiles are more comfortable taking risks, creating from scratch and multitasking: they thrive on entrepreneurship. Others prefer to evolve within a structured framework, bringing an idea into an existing ecosystem: in this case, intrapreneurship is more appropriate.
At Crews, our training courses allow both to be tested through supervised projects as part of the pedagogical framework, and build on the training to acquire skills in project management, strategy, marketing and agility.
👉 Discover the Bac+3 to Bac+5 courses to match these ambitions
Thestudent entrepreneur status allows students to create their own project while continuing their studies. More and more students in the digital or tourism sectors are using it to test an idea in parallel with their studies, without taking too many risks. This national scheme offers a flexible framework, support from a PEPITE and the chance to validate their year through their project.
👉 Find out more about student entrepreneur status
At Crews, our streamlined online training courses (1 week per month) are ideal for balancing study and project launch.
In the digital, hospitality, tourism and luxury sectors, both models are particularly valued. By 2024, over 15% of new startups in France will be the offspring of a former intrapreneur. Conversely, some companies are setting up in-house incubators to encourage employee-driven innovation.
Training at Crews prepares you for these two approaches: entrepreneurship and intrapreneurship, with concrete projects, a pace compatible with your professional activity, and personalized support.
One is to create one's own company, the other to innovate within an existing one.
Yes, the risk is higher, but the prospects of autonomy and gain are greater.
Yes, as long as you work for a company that is open to internal innovation.
Yes, Crews offers training for both professional models.