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E-business

Social networking training

The Social Networks course aims to provide in-depth knowledge of social networks (Facebook, Instagram, TikTok, LinkedIn). This includes understanding advertising platforms and third-party platforms. You will also learn the fundamentals of influence marketing.

Location 📍

Back to school

October 15, 2024

✅ Parallel admissions available

Certification 🎓

Certificate issued

Specialization Social Media" by Crews

Accessibility

All profiles

Admission 📝

Prerequisites

Digital fundamentals

Further studies

Satisfaction ⭐

Would you like to be called backby our Experience team? 📞

📅 Upcoming events

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Social networking training

Customised training ⚙️

On request

Online training 💻

14 hours of training

Price per participant

1,180€ excl. VAT

Interested in this training program?

Apply

I'm interested

Download the program

Download

Key benefits of the Social Media training

A training program 100% applied to the challenges of key professions
A blend of theory and practice
An expert trainer in social media
Groups of up to 5 learners
Individualized support from our Experience team
Training that can be financed by OPCOs

Social Media Course Objectives

Understand professional social networks and their specific characteristics
Develop a Social Media strategy tailored to key industries
Creating content and developing an editorial calendar consistent with the strategy
Mastering the fundamentals of influencer marketing

The admission process

The Social Media training program

👉 All of our training programs can be tailored and customized to meet the needs of one or more employees.

Overview of Social Networks

Target Audiences and Groups
Formats, Content Types, and Trends
How Algorithms Work
Identifying professional uses for each platform

Social Media Strategy

Positioning
The different strategies: awareness, acquisition, retention
Publication Timing

Content creation

Content strategy
Do's and Don'ts

Developing the editorial calendar

Organization and processes
Tools for publishing

Community Management

Community Management
Community manager tools

Paid advertising / Social Ads for tourism

Segmentation Criteria
Ad optimization

Social Media KPIs

Metric selection
Reporting tools

I'm interested

Formats tailored to your needs

2-day training course

14 hours

Video

Group of up to 5 people

1,180€ excl. VAT

Price per participant
A blend of theory and practice ⚖️
Funding options: Direct payment, OPCO, France Travail, 3 installments with no fees

📅 Next sessions

Remote

Remote

Remote

Upcoming dates available upon request 📩

In-house training

Masterclass

1–2 hours

5–100 people

On request

Thematic Conference
: Customized Program

Half-day

3,5h

5–100 people

On request

Workshop
: Customized Program

Days

1 to 5 days

On request

Intensive Course Groups of up to 12 students

Custom-made

Up to 200 people

On request

100% Custom-Made
Hybrid Courses

Available options

One-on-one coaching

Replay recording

E-learning

Assessment of the current situation

All of our training courses can be conducted in French or English (🇫🇷 / 🇬🇧).

Feedback on the training

Career opportunities and further studies

Job opportunities and career paths

Upon completion of the training, learners will be eligible for positions focused on implementing social media strategies in main professional fields.

They took part in this training

Some of our partner companies

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Financing Your Training

Given Crews' Qualiopi certification for training programs, various funding options and support mechanisms are available to finance the Social Media training.
Please refer to the dedicated financing options page below.

Other informations

Methods used

Training led by professionals in activity
Varied and dynamic teaching methods
Individual supervision by the Experience team

Evaluation methods

End-of-course assessment via quiz or project report

Results

The first intake of trainees has not yet completed the course. Results will be updated at that time.

Satisfaction rate at end of training: NA
Individual progression rate: NA
Interruption rate during training: NA

Accessibility & International

Accessibility for people with disabilities or special difficulties, please contact us to arrange a meeting and propose a program adapted to your needs: handicap@crews-education.com
‍Accessibility for international audiences, contact us: international@crews-education.com

Apply

‍Informationupdated on 26/06/2025

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