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Social Media & Hospitality Training

Social Media & Hospitality Training

Social Media & Hospitality Training
2 days
Inter / Intra
In-person / Online
French / English
Customised training ⚙️
On request
Group video training 💻
1,490€ excl. VAT
Price per participant
Payment in instalments
Interested by this course?
Apply
I'm interested
Download our program

The Social Media & Hospitality course aims to provide in-depth knowledge of social networks (Facebook, Instagram, TikTok, LinkedIn) and their use in the hospitality industry. This includes knowledge of advertising platforms and third-party platforms. You will also learn the fundamentals of influencer marketing as applied to the hotel industry.

Location 📍
Back to school
✅ Parallel admissions available
Certification 🎓
Certificate issued
"Social Networks & Hospitality" by Crews
Accessibility
All profiles
Admission 📝
Prerequisites
No prerequisites
Further studies

📅  Next webinars

📅 Next sessions

Oct. 14 to Oct. 16, 2025
Remote
Places available
Nov. 25 to Nov. 27, 2025
Remote
Places available
Please contact us for the next dates️ or a customised training 📩
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The benefits of Social Networks & training Hospitality

  • Training that is 100% applied to the challenges of the hotel industry
  • A mix of theory and practice, with the use of social networks
  • An expert trainer on social networking in the hotel industry
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

Objectives of the Social Networks & training course Hospitality

  • Understanding professional social networks and their specific features
  • Develop a Social Media strategy tailored to the needs of a hotel or accommodation
  • Create content and draw up an editorial plan in line with strategy
  • Master the fundamentals of influencer marketing in the hotel industry
The admission process
14 hours

The Social Networks training program Hospitality

Overview of Social Networks
  • Target audiences
  • Formats, content types and trends
  • How Algorithms Work
  • Identifying hotel uses for each platform
Social Media strategy applied to the hotel industry
  • Positioning 
  • Different strategies: awareness, acquisition, retention
  • Timing of publications
Creating content for a hotel
  • Content strategy
  • Do's and don't
Editorial planning
  • Organization and processes
  • Publishing tools
Community Management
  • Leading a community 
  • Community manager tools
Paid advertising / Social Ads for tourism
  • Segmentation criteria for the hotel industry
  • Ad optimization
Social Media KPIs
  • Choice of metrics
  • Reporting tools
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I'm interested

Career opportunities and further studies

Job opportunities and career paths

On completion of the course, trainees will be able to apply for positions in the hospitality industry that involve implementing social networking initiatives.

They can also continue to train in other skills of the sector.

Financing Your Training

As Crews is Qualiopi-certified for training courses, there are a number of ways in which you can finance your Social Networks & Hospitality training.
Please see the page below dedicated to financing.

Read more
Read more

Other informations

Methods used
  • Training led by professionals in activity 
  • Varied and dynamic teaching methods 
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results
  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
  • Interruption rate during training: NA
Accessibility & International
Apply

‍Informationupdated on 22/08/2025

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Crews is committed to a Quality approach, our educational project is based on 5 commitments.
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