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Which tourism school to choose in 2025?

Orientation
Thursday, October 9, 2025

Tourism School

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Tourism remains one of the world's most dynamic sectors, with over 950 million international tourists in 2023 according to the UNWTO. This dynamism attracts many young people every year to tourism schools, with one aim: to turn a passion for languages, travel or hospitality into a career.

But how do you choose between traditional schools, digital training courses and online models?

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Traditional tourism schools

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Traditional" tourism schools are often part of consular establishments, hotel high schools, CFAs or universities. They offer courses ranging from bac+2 to bac+5, on an initial or sandwich basis.

They teach the fundamentals of the sector:

  • History of tourism
  • Geography
  • Foreign languages
  • Hotel management
  • Marketing the tourism offer
  • Tourism law, etc.

The diplomas offered can be BTS Tourism, professional licenses or masters in tourism management. These schools generally offer a good academic foundation, but sometimes suffer from a lack of adaptation to the sector's new digital practices.

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The move towards digital tourism schools

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Faced with the transformation of the sector, some schools are now integrating a strong digital dimension into their programs. These include e-tourism, sustainable tourism and digital marketing applied to tourism. The aim is to train students in the tools that make up the daily lives of industry professionals today: social networks, CRM, online booking tools, e-reputation management...

Some business and communications schools even offer specializations in tourism and digital marketing, but these often remain secondary in their overall offering.

👉 Read our article on digital trends in tourism

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Digital schools specializing in tourism

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It's against this backdrop that we've seen the emergence of a school focused entirely on digital technology and tourism. Crews proposes a new approach: professionalizing, flexible, and connected to the real needs of companies in the sector.

Crews trains for careers in digital tourism,hospitality, SEO, influencer marketing and customer experience. The programs range from Bachelor's degrees (bac+3) to Master (bac+5), and are 100% Online.

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The 100% online model from Crews

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At Crews, courses are given in synchronous Online mode, i.e. live, in small classes (maximum 25 places), by lecturers from the field. Students attend classes by video, interacting in real time and asking questions as if they were in a meeting.

This method provides practical preparation for hybrid or full remote working practices, now commonplace in the tourism and digital professions.

Rhythm: 1 week of classes / 3 weeks of work or free time, ideal for alternating learning, work experience and personal life.

👉 Discover the student experience at Crews

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Forward-looking teaching methods

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With more than 150 partner companies, a 96% satisfaction rate, and speakers who are experts in their field, Crews meets a dual requirement:

  • Acquire the digital skills needed in the tourism industry
  • Training for short-staffed jobs that are recruiting

There are many job opportunities:

Rethinking the tourism school

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The future of tourism lies in innovation, digital technology and the ability to adapt. Traditional schools still have their place, but specialized online digital tourism schools like Crews offer a modern response to the new challenges facing the sector. An ideal choice for those who want to travel with the times.

👉 Discover Crews Digital & Tourism training 🌍

FAQ : Choosing a tourism school

What's the difference between a traditional and a digital tourism school?

Digital schools integrate SEO, AI, social networks and analysis tools right from the first year.

Does an online tourism school offer a real diploma?

Yes, Crews training courses are recognized by the French government and can be financed via the OPCO.

Can I attend a distance learning tourism school while working?

Yes, thanks to the 1 week / 3 weeks rhythm, adapted to work or work-study.

What kind of profile will succeed at an online tourism school?

Students who are autonomous, curious, at ease with digital technology and open to teamwork.

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