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Brevo Training

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Certification Course 🎓

Brevo Training: Creating Effective Campaigns

The Brevo training course will teach you how to master all the platform’s key features, from contact management to creating automated campaigns. You’ll learn how to intelligently segment your customer base, create effective marketing scenarios, and track your performance accurately using Brevo’s dashboards.

Location 📍
Back to school
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✅ Parallel admissions available
Certification 🎓
Certificate issued
"Brevo Specialization" by Crews
Accessibility
All profiles
Admission 📝
Prerequisites
Further studies
Satisfaction ⭐

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Brevo Training
Customised training ⚙️
On request
Online training 💻
14 hours of training
Price per participant
€1,680 (excluding tax)
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The Benefits of Brevo Training

  • Training that is 100% focused on Brevo
  • A combination of theory and practice, using Brevo tools
  • An expert trainer from Brevo
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

Objectives of the Brevo training program

  • Understanding Brevo’s Ecosystem and Key Features
  • Create effective, automated email campaigns
  • Segment your contact list effectively to better target your messages
  • Track the performance of your marketing campaigns using Brevo metrics

The Brevo Training Program

👉 All of our training programs can be tailored and customized to meet the needs of one or more employees.

Introduction to Brevo
  • Platform Overview
  • Key use cases: email marketing, SMS, CRM, marketing automation
  • Creating an account, getting started with the interface
Contact Management and Segmentation
  • Importing and structuring the database
  • Custom fields, tags, lists, and dynamic content
  • Advanced segmentation and scoring
Creating email campaigns
  • Using drag-and-drop and the HTML editor
  • Best practices for design, deliverability, and open rates
  • A/B testing and dynamic personalization
Marketing automation
  • Creating simple and complex automated workflows
  • Behavioral triggers, conditions, timeframes
  • Monitoring and adjusting workflows
CRM and Integrations
  • Using Brevo's built-in CRM
  • Integration with CMS, e-commerce, forms, Zapier
  • Integration with other tools in the marketing stack

Monitoring, reporting, and optimization
  • Key metrics: open rate, clicks, unsubscribes
  • Analysis of Campaigns and Automations
  • Reports, dashboards, performance optimization

Practical Workshop
  • Creation of a comprehensive project space
  • Designing a team or campaign workflow
  • Tracking and reporting with a dashboard

Feedback on the training

Career opportunities and further studies

Job opportunities and career paths

By the end of the training, participants will be able to design, send, and automate effective marketing campaigns using Brevo, effectively manage their customer relationships, and leverage data to improve their results.

They took part in this training

Some of our partner companies

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Financing Your Training

Since Crews is Qualiopi-certified for training programs, there are numerous grants and funding options available for Brevo training.
We invite you to visit the page below dedicated to funding options.

Other informations

Methods used
  • Training led by professionals in activity 
  • Varied and dynamic teaching methods 
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results
  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
Accessibility & International

Information updated on February 27, 2026

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