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The Bachelor's degree in Food Marketing (BMR) is ideal for developing skills in marketing, digital and communications, and applying them to the food sector. This Bachelor's degree in Food Marketing, available as an initial or sandwich course, will enable you to master all the tools and methodologies used in the food industry, so that you can implement digital solutions in this sector.
*The Bachelor Food Marketing prepares students for the "Chargé de marketing & communication" title, certified at level 6, NSF codes 312 and 320, registered with the RNCP on 19/07/2023, awarded by Ascencia Business School.
Accessible from a Bac+2 level (BTS, DUT, digital school, business school, school specializing in catering), the course is aimed at students wishing to develop their skills in digital and marketing professions, applied in the catering sector.
The work-study schedule for the Bachelor Food Marketing program isone week in class, three weeks on the job.
The program is organized as follows:
On completion of the course, trainees can join catering companies or continue their studies with a Master in Digital & Catering Marketing.
The initial cost of the Bachelor's degree in Restaurant Marketing 2026-2027 is €7,500.
Scholarships may be awarded to support French or international students who have demonstrated excellence during the Grand Oral, who face financial constraints, or who contribute to the diversity of our graduating classes.
Under a work-study program (apprenticeship or professional training contract), the €9,900 training fee is paid by the company and/or its OPCO.
To find out about all the fees and financing options, visit our dedicated page.
Certification is conditional on validation of all skill blocks. It is possible to validate one or more blocks if the title has not been validated in its entirety.
Link to the RNCP sheet.
This program is new for 2026-2027. Results will be updated in December 2027.
CFA data is updated annually and available on the distribution site.
Crews is committed to providing access to training for all.
Information updated on 07/10/2025
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