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Digital Prospecting Training

Digital Prospecting Training

Favorite ❤️
Best Seller ⭐
Certification Course 🎓

Digital Lead Generation Training: Generating Leads

The Digital Lead Generation course will teach you how to design and automate an effective online lead generation strategy. You’ll learn how to use the right channels, craft compelling messages, and optimize your results.

Location 📍
Back to school
Please contact us
✅ Parallel admissions available
Certification 🎓
Certificate issued
"Digital Prospecting Specialization" by Crews
Accessibility
All profiles
Admission 📝
Prerequisites
Further studies
Satisfaction ⭐

📅 Upcoming events

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Digital Prospecting Training
Customised training ⚙️
On request
Online training 💻
14 hours of training
Price per participant
€1,680 (excluding tax)
Interested in this training program?
Apply
I'm interested
Download the program

The Benefits of the Digital Prospecting Course

  • A training program focused entirely on digital lead generation
  • A blend of theory and practice, incorporating the use of digital tools
  • An expert trainer in digital lead generation
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

Course Objectives: Digital Prospecting

  • Mastering the key steps of a digital lead generation strategy
  • Identify the right channels and tools for generating qualified leads
  • Create personalized messages to maximize engagement
  • Track, analyze, and optimize your online lead generation efforts
The admission process

The Digital Prospecting Training Program

👉 All of our training programs can be tailored and customized to meet the needs of one or more employees.

Introduction to Digital Lead Generation
  • Changes in prospecting methods
  • Benefits and Drivers of Digital Technology
  • Overview of available tools and channels
Target identification and sourcing
  • Creating personas
  • Prospecting via LinkedIn, directories, and databases
  • Use of web scrapers and data extraction tools
Messages and contact sequences
  • Writing an effective opening line
  • Multi-channel: email, LinkedIn, cold calling
  • Structuring of follow-up sequences
Automated lead generation tools
  • Overview of key tools: Lemlist, LaGrowthMachine, Waalaxy…
  • Setting up automated campaigns
  • Performance Monitoring and Response Management
KPIs and performance tracking
  • Open rate, response rate, conversion rate
  • Tracking in a CRM, analysis of feedback
  • Continuous improvement through A/B testing
Hands-on workshop
  • Creating a comprehensive prospecting sequence
  • Targeting, copywriting, automation, analysis
  • Presentation of results and group feedback

‍

I'm interested

Formats tailored to your needs

2-day training course
14 hours
Video
Group of up to 5 people
€1,680 (excluding tax)
Price per participant
A blend of theory and practice ⚖️
Funding options: Direct payment, OPCO, France Travail, 3 installments with no fees

📅 Next sessions

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Upcoming dates available upon request 📩

In-house training

Masterclass
1–2 hours
5–100 people
On request
Thematic Conference
: Customized Program
Half-day
3,5h
5–100 people
On request
Workshop
: Customized Program
Days
1 to 5 days
On request

Intensive Course Groups of up to 12 students
Custom-made
Up to 200 people
On request
100% Custom-Made
Hybrid Courses

Available options

One-on-one coaching
Replay recording
E-learning
Assessment of the current situation

All of our training courses can be conducted in French or English (🇫🇷 / 🇬🇧).

Feedback on the training

Career opportunities and further studies

Job opportunities and career paths

By the end of the course, participants will be able to design and launch personalized digital marketing campaigns, automate their processes, and generate qualified leads through an effective and measurable strategy.

They took part in this training

Some of our partner companies

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Financing Your Training

Since Crews is Qualiopi-certified for training programs, there are numerous grants and funding options available for the Digital Prospecting training course.
We invite you to visit the page below dedicated to funding options.

Read more
Read more

Other informations

Methods used
  • Training led by professionals in activity 
  • Varied and dynamic teaching methods 
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results
  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
Accessibility & International
Apply

Information updated on February 27, 2026

To go further

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Crews is committed to a Quality approach, our educational project is based on 5 commitments.
Crews is Qualiopi certified and is listed on DataDock.
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Quality certification has been awarded for the following categories of action:
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