Launching a freelance business is one thing. But growing your business, building customer loyalty and increasing your income is quite another. Whether you're a graphic designer, copywriter, social media manager or SEO consultant, developing your freelance business requires specific skills and a well thought-out strategy.
A freelancer who thrives is a freelancer who knows what he's selling and to whom. Sector specialization, tone, communication channels: the clearer your positioning, the easier it is for the right customers to find you.
A website, an Instagram grid, a Notion page or even a well-constructed PDF: you need to showcase your achievements, customer testimonials, and case studies.
At Crews, digital marketing students have a number of real-life projects (intrapreneurship project, entrepreneurship project, 360° project, etc.) that enable them to build up their portfolio and thus provide proof of the quality of their work.
👉 Digital communication training at Crews
Platforms like Malt or Fiverr can help you land your first assignments, but referrals remain the #1 source of repeat business. Don't forget to involve your friends and family, former employers and local businesses.
With over 26 million users in France, LinkedIn is an enormous visibility lever. Share your expertise, your projects, your results - and don't hesitate to prospect directly by personalized message.
Crews student-entrepreneurs frequently share their projects on LinkedIn, and we love to see their cross-functional progress.
Working on your personal brand identity is essential: logo, tone, editorial line, visual consistency. But above all: publish useful content on a regular basis.
Here are some ideas for content that will help you stand out from the crowd:
To take your business to the next level, you need continuous training in AI tools, automation, storytelling, branding and prospecting. These are the building blocks that will enable you to charge more, deliver faster and build better loyalty.
At Crews, several training courses are designed for freelance profiles:
👉 Our catalog of short courses for professionals is extensive
As a digital freelancer, it's often the case that your work can be carried out from anywhere, thanks in particular to visios.
That's why Crews' synchronous Online model allows you to learn while keeping time for your freelance work. Classes are held by videoconference one week a month, and the rest of the time can be devoted to your professional activity.
This format allows :
👉 Talk to a consultant to help your freelance business evolve thanks to our Digital training courses.
Via his network, LinkedIn, or platforms like Malt, Fiverr or 5euros.
Auto-entrepreneur remains the easiest way to get started in France.
Yes, thanks to flexible training courses like those offered by Crews.
Digital (copywriting, SEO, social media, visual creation) is in high demand.
.png)
