MBA Digital & Business

The only MBA Business focused on digital & marketing

The Digital & Business MBA allows you to develop strong expertise in digital professions within a business context. The program will enable you to design and implement a digital strategy, analyze and build a brand, and acquire all necessary skills to innovate and undertake in new technologies.

Location 📍

Back to school

Sept. 2026 / Jan. 2027

✅ Parallel admissions available

Certification 🎓

Certificate issued

State-recognized - Level 7

Accessibility

Bachelor or Master degree

Admission 📝

Based on application and oral examination

Prerequisites

Further studies

Satisfaction ⭐

Would you like to be called backby our Experience team? 📞

📅 Upcoming events

Inside Crews - Online Open House 🧑🏻‍💻

Online

May 16, 2026

Training focused on sales, digital and marketing
Live and distance learning, with up to 25 learners per class
Part-time or study-work program to maintain a professional activity
For work-study programs, training fees can be funded by companies and OPCOs.
You choose your company without geographical constraints

Objectives of the MBA in Digital & Business

Master the challenges of marketing and digital applied to sales
Understanding changes in the business sector
Designing and managing entrepreneurial projects
Develop managerial skills in an international context

Admissions for the MBA in Digital & Business

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Open to students with a Bac+4 level or a Bac+3 level with professional experience, this program is designed for students wishing to develop their skills in digital, marketing, innovation, and entrepreneurship professions.

The admission process

Program of the MBA in Digital & Business

70h: Business, retail marketing and e-commerce

Sector-specific tools for the trade
Strategic Marketing
Loyalty Strategies
E-reputation, Customer Satisfaction & NPS
F&B Marketing
BtoB Marketing
On-board Technologies
Web3 & Metaverse
E-commerce
Traffic/Growth Management
CRM and emailing‍
A/B Testing, Conversion Rate Optimization

70h: Marketing & Brand

Social Media applied to business
Brand Management applied to business
Data Mining
Emotional Marketing and Storytelling
Conversational & Vocal Marketing
Marketing Automation
Skill Enhancement

50h: Design & Tech

Content strategy
Motion Design
Data Visualization
Sound Design
Video Marketing
Skill Enhancement
‍NoCode & Automation
Data Analysis
Skill Enhancement

35h: Product & Innovation

Market-fit
Product Quality
Artificial intelligence
Technological innovations in e-commerce

120h: Business & Entrepreneurship

Business Strategy
Business Models
Business Intelligence
Marketplace and Collaborative Platforms
Intrapreneurship
Corporate Social Responsibility (CSR)
Employer Branding
Tuiton Fees & Funding
Multicultural Management
Digital & Business Law

15h: Personal Development

Technological, Sectoral, and International Monitoring
English

130h: Projects, seminars and coaching

1 project: Entrepreneurship project
1 international seminar and In-person events in France
Group and individualized support
Participation in conferences, webinars, and meetups throughout the year

Apply

Feedback on the training

Profile of MBA Digital & Business students

Career paths: Digital, Marketing, Commerce 📊 (60%), Other backgrounds ✈️ (40%)
Learning model: Alternance 🤝 (100%), Initial 📚 (0%)
Gender: Women 👩 (50%), Men 👨 (50%)
Average age: 23 🎂
International students: 40% 🌍

At Crews, all backgrounds are welcome! MBA Digital & Business students are selected on the basis of their professional and academic background, achievements and personality.

Career opportunities and further studies

Job opportunities and career paths

Upon completion of the training, learners can secure leadership roles in digital, marketing, business, and communication professions within all types of companies. They can also pursue entrepreneurship.

Sales and Marketing Manager
Digital Marketing Manager
E-commerce Manager
Key Account Manager / Customer Success Manager
Account Director
Product Strategist / Owner
Digital Project Manager
Entrepreneur

Pathways to another training program are possible at the end of the course.

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They took part in this training

Some of our partner companies

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Financing Your Training

The initial fee for the MBA Digital & Business 2026-2027 is €9,600.
Scholarships may be awarded to support French or international students who have demonstrated academic excellence during the Grand Oral, who face financial constraints, or who contribute to the diversity of our graduating classes.

For work-study programs (apprenticeship or professionalization contract), the training fees of €11,900 are covered by companies and/or the company's OPCO.

To learn about all fees and financing options, please consult our dedicated page.

Other informations

Methods used

Online face-to-face Courses
Participation in courses and practical work led by active professionals
Completion of projects for partner companies, with coaching from active professionals
In-person seminars
Participation in conferences and events

Evaluation methods

The awarding of the qualification is conditional upon the validation of all competency blocks. It is entirely possible to validate one or more blocks if the qualification has not been fully validated.

Continuous assessment throughout the course and end-of-year exams
Project submissions and oral defenses during the training
End-of-year project defenses

Results

The first class of trainees preparing for this course was formed in September 2025. The results will be updated from December 2026.

Number of Apprentices: 100%
Satisfaction rate after 1 month's training: 96%.
Satisfaction rate at end of training: NA
Certification attainment rate with Crews: NA
Exam presentation rate: NA
Further study rate: NA
Professional integration rate: NA
Training interruption rate: 0%

CFA data is updated annually and available on the publication site.

Accessibility & International

Accessibility for people with disabilities or special difficulties, please contact us to arrange a meeting and propose a program adapted to your needs: handicap@crews-education.com
‍Accessibility for international audiences, contact us: international@crews-education.com

Apply

Information updated on March 23, 2026

MBA Digital & Business

The only MBA Business focused on digital & marketing

📅 Upcoming events